Episode #116 – How To Choose A Profitable Niche That You Can Love on Summer Marketing Mashup

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It’s a special podcast here at the LBP. Dan and Ian are joined for a bonus-length episode as they host the Summer Marketing Mashup guys (Pat Flynn from Smart Passive Income, Jason Van Orden & Jeremy Frandsen from Internet Business Mastery, and Tim Conley from Foolish Adventure) to talk shop on niche selection.

So sit back, grab your beverage of choice and a notebook (or Evernote), and check out the final installment in the Summer Marketing Mashup series.

How Do You Choose A Profitable Niche? Our SMM Experts Weighed In:

  • Learn how super sleuthing your “unfair advantage” catapults you ahead of your competitors
  • Pat’s 7-7-7 System
  • Ian’s Application of skillz
  • Jason’s thriving happy place
  • Dan on finding love
  • Create an avatar that isn’t a blue cat thing (unless you’re selling modern cat furniture!)
  • Jeremy’s understanding of his audience & their pain
  • Tim on thinking big while focusing small

Listener Questions

  • Do you thing everyone has an “unfair advantage?”
  • Does it make sense to tackle a few ideas at the same time?
  • What if you survey the market and have one part that thinks one thing is really important and another part that thinks another thing is really important?
  • How do you survey and collect data if you don’t have a list?
  • Should I still pursue a niche if it is in a big, popular market?

First 3 installements of the Summer Marketing Mashup

Mentioned

Just The Tips – Definitions You’ll Need To Know

  • Macramé – The art of tying knots in patterns

Get Your Voice On The LBP

  • Leave us a message. It’s easy to do, and if you mess up, you can easily edit your message until you are ready to send it our way.

Have fun. Leave a comment. Go make it happen! :)

Wanna keep up with the LBP? Sign up for our mailing list – even Ian is doing it

Episode length: 1:04:17

Download options:

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Published on 08.16.12
  • http://FoolishAdventure.com Tim Conley

    I was hoping you’d link to this episode about Shady Business practices. This is what I had in mind when I mentioned it on the show.
    http://www.lifestylebusinesspodcast.com/shady-business-tactics/

    • http://www.opheliaswebb.com/ Elisa Doucette

      We were looking through links for such a long time – I’ll add this as well!

    • http://www.tropicalmba.com Dan

      Ah there we go, we should do more of this stuff, probably our sweet spot :)

  • http://www.marketingshow.com Clay Collins

    As you know, I’m a HUGE fan of what you guys are doing. So it goes without saying (I hope) that if you ever need a sub for one of these that I would love to join the conversation.

    Warm regards,
    Clay

    • http://www.lifestylebusinesspodcast.com/ Ian

      Cheers Clay!

    • http://www.tropicalmba.com Dan

      WORD!

  • Anonymous

    Oh my goodness… “The Macrame Woman?” Really? ;) Thank you, Pat, for the shout-out, and Tim, for setting the other gentlemen straight on scrapbooking vs. macrame. Too funny, Dan and Ian. BTW I’m a member of the DC, you should know that already. ;)

    • http://www.tropicalmba.com Dan

      This stuff is very confusing to me!!! :D

  • http://AuthorityAgent.com/ Craig Ernst

    Brilliant episode guys! Kudos to Ian for calling out Gary Vee on some of the nonsense he spouts. Don’t get me wrong– Gary’s passionate, charismatic, and very smart, but nobody’s right about everything. ;-)

    • http://www.tropicalmba.com Dan

      haha, you should hear Ian go off on these people in person!

  • http://www.stevekamb.com Steve Kamb

    Hey guys!

    Just wanted to say thanks for the shout out in the podcast! I’m truly honored, guys. If there’s anything else I can do to help, please let me know – I love this stuff.

    -Steve

    • http://www.opheliaswebb.com/ Elisa Doucette

      I told you…total man-crushes. ;)

    • http://www.tropicalmba.com Dan

      Cheers Steve!

  • http://twitter.com/liamdillon Liam Dillon

    Regarding asking your target market – this was a segment of the podcast I found interesting. Coincidentally, I came across aytm.com right after listening (I wondered where SEOMoz got their infographics from – I’m looking at doing some myself). Anyway, I don’t know the cost because I haven’t used it yet, but it seems like a pretty interesting solution for getting data points from your target demo.

    • http://twitter.com/liamdillon Liam Dillon

      P.S. Disclaimer: totally not a link bait comment (just realized it could look like one… I don’t work for those guys).

      • http://www.tropicalmba.com Dan

        Cheers Liam appreciate the links.